What is a minipreneur?
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What is a minipreneur?

minipreneur

For decades, consumers in mature consumer societies have been training to become experts in business, marketing and advertising (read: seeing right through it, and understanding the workings beneath it).


The business of business is something that now interests producers and consumers alike. No wonder minipreneurs are confident enough to try their hand at businesses of their own. Added benefit: the risks they'll take as MINIPRENEURS are in no way comparable to the gut wrenching stress that comes with managing listed corporations. And neither is the cost structure!

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Minipreneurs are providing other consumers with more choice and variety. They're offering something that's different, that's special, that's vintage, that's quirky, that's customized if not beyond personalized, that's fringe, or that's just not profitable enough to be developed by big corporations instead of well-meaning enthusiasts.

Today's aspiring and established MINIPRENEURS truly have a highly-developed network of intermediaries, tools, resources, and processes at their disposal.


Minipreneurs can get their business up and running instantly, relying on everything from rock-bottom priced laptops, printers and open source software, to broadband connections and free telephony.

Some minipreneurs don't produce or create; they simply make money from assets or experience they already possess.

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